Growth & Recruitment Strategy
Two jobs, sitting on one foundation.
This is built off live market evidence, not a hunch. Here is what we found, and here is what we would do.
Before a word about the plan, we did the work.
The hardest hiring market in a generation.
Every core trade is in formal shortage and the pipeline accelerates into 2032, it does not slow. Nobody in this room caused it. It sets the stakes.
What it costs every time someone walks.
At around two departures a week, across the mix of roles, the replacement bill runs into the high six and seven figures, every year. This is the market's pressure, not a failing. The one number that makes it exact is your real cost per hire and role mix, and that is our first question. The whole plan is built to bring it down, and report it as it moves.
Not one. The field is wide open locally, and the model is proven everywhere else, campaigns running 12 months to five years. Longevity is the proof of return. The first South East Queensland builder to move owns the talent conversation, and PREKARO is placed to be first.
Real faces and specifics beat slogans.
The best builders quantify their culture, film named staff on real sites, publish real dollar amounts, and let their leaders post. PREKARO already has the raw asset, the Player Profile series, Kai advocating, Adam on record that skills can be taught but attitude cannot. It just needs a destination, reach and video.
You have the instinct. We build the engine.
Who are these guys?
Apparently they work here. This page is live and findable on your site right now, fake names, a typo and all. Nobody put it there on purpose, and it comes down on day one. We only flag it because we would want to know.
Strong bones, a few fixable faults.
A strong brand the market cannot find.
What the market pays.
Live SE QLD ranges, shared as context. The differentiators that win in this market are vehicle, bonus, a clear progression path, and work-life balance.
Two engines, one connected system.
Not three suppliers and a pile of posts. One machine. The brand and the search work bring people in, the website captures them, the system works them, and the right people reach you, candidates to your recruitment team, enquiries to your desk. Every result feeds the next month's targeting.
The audience no job ad can reach.
The people the rest of the field cannot target, served straight into the campaigns.
From the right person to a hire.
Built on what is actually working.
What we express is the brand, the work, the people and the authority. The credible builder, finally made visible to the clients and developers who award the work.
Run consistently, sharpened constantly.
The site everything runs on.
Foundation first, and the live placeholder page comes down on day one.
The numbers that prove it is working.
Real marketing reporting, not vanity metrics. The numbers that show the system is paying for itself, and where to push next.
We already know the business.
LOVR already runs PREKARO's social, so this is an expansion of work that already functions, not a cold start. The full capability sits in-house, and the homework is already done.
One operation. Three engines.
One team runs all of it, measured on real numbers. You hand us the operation, we run it end to end.
Two engines on one foundation, against a seven-figure problem it is built to bring down. We are already in the corner. Now we bring the depth to back the work. The next step is the commercial conversation.